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Yuga Labs, Moonpay Named in Celebrity NFT Endorsement Lawsuit

A Californian law firm filed a class-action suit against almost 40 people and companies, including Yuga Labs and MoonPay, alleging they were part of “a vast scheme” of undisclosed celebrity endorsements.

Scott + Scott, which was recently scouting for participants for the class action, claim that Yuga Labs and Hollywood talent agent Guy Oseary devised a plan to leverage their “vast network of A-list musicians, athletes, and celebrity clients and associates to misleadingly promote and sell the Yuga Financial Products,” including its Bored Ape Yacht Club (BAYC) NFTs. 

(by Callan Quinn)

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