Twitter head Elon Musk said Twitter will start sharing ad revenue with creators starting today. The initiative is applicable for advertisements that appear in creators’ reply threads. This is yet another initiative from the Tesla CEO, who had been planning to improve the revenue model for the social media platform. The latest initiative is also indirectly linked to the crypto market as there has been long time speculation of Twitter introducing Dogecoin (DOGE) based payments.
The memecoin is Musk’s favorite cryptocurrency and his comments on the potential of Dogecoin are widely known. It remains to be seen how the creators ad revenue model would play out in terms of making payments in DOGE. To be able to qualify for the revenue sharing, creators must be subscribed to Twitter’s Blue Verified program, Musk said on Friday.
Starting today, Twitter will share ad revenue with creators for ads that appear in their reply threads
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