NowFloats

About

More than just a regular website

Hyderabad,Andhra Pradesh,India
501 - 1000
http://www.nowfloats.com

Highlights

Details

Last Funding Type: Debt Financing
Last Funding Money Raised: ₹100M
Industries: E-Commerce,Location Based Services,Mobile Apps,Real Time
Founded date: Jan 1, 2012
Number Of Employee: 501 - 1000
Operating Status: Active
Legal Name: Nowfloats Technologies Pvt. Ltd

NowFloats enables Small and Medium Businesses (SME) to get an online presence by simply using SMS. This website can also be updated by sending regular SMS and this message can be delivered to the loyal customers of that business. Additionally the NowFloats algorithm ensures highest discoverability through intelligent Search Engine Optimization (SEO).

There are 47M Small & Medium Businesses in India, while there are only 700K registered websites. It is also estimated that almost 9.6M Indian businesses need some sort of online identity. With 900M+ mobile phones and SMS being the pervasive technology, NowFloats believes that getting business online thru SMS (or Apps) is a scalable and sustainable business.

NowFloats is co-founded by ex-Microsoft and ex-Saatchi & Saatchi team and has almost 2000 customers within 5 months of the product launch.

Funding Rounds

Number of Funding Rounds

Total Funding Amount

7

₹497.50M $10M

NowFloats has raised a total of ₹497.50M $10M in funding over 2 rounds. Their latest funding was raised on Mar 8, 2019 from a Debt Financing round.

Announced Date	Round	Money Raised	Number of Investors	Lead Investors	Post Valuation
Mar 8, 2019	Debt Financing	₹253.90M	4	Iron Pillar	—	Detail
Mar 22, 2018	Debt Financing	₹100M	1	BlackSoil	—	Detail
Mar 22, 2018	Series C	₹143.60M	3	—	—	Detail
Jan 24, 2017	Series B	$10M	4	IIFL Finance Iron Pillar	—	Detail
Jan 2, 2015	Series A	—	4	Omidyar Network	—	Detail

Investments

Number of Investments

Number of Lead Investments

13

0

NowFloats has made 13 investments. Their most recent investment was on Apr 28, 2020, when Aesthetic raised $3.10M.

Date Company Name	Round	Money Raised	Industry	Lead Investor
Apr 28, 2020 Aesthetic	Seed	$3.10M	Blockchain	—
Oct 1, 2018 Fazz	Series A	$21M	Banking	—
May 10, 2018 OpenSea	Seed	$2M	Bitcoin	—
Apr 30, 2018 Biobot Analytics	Seed	$2.50M	Analytics	—
Apr 30, 2018 Substack	Seed	$2M	Content Creators	—

Investors

Number of Lead Investors

Number of Investors

5

12

NowFloats is funded by 12 investors. Iron Pillar and BlackSoil are the most recent investors.

Investor Name	Lead Investor	Funding Round
Iron Pillar	Yes	Debt Financing
BlackSoil	Yes	Debt Financing
IIFL Finance	—	Debt Financing
On Mauritius	—	Debt Financing
Wenlyn Global Group	—	Debt Financing
Omidyar Network	—	Series C
Blume Ventures	—	Series B
Artha India Ventures	—	Series A
Microsoft Accelerator	—	Series A
Hyderabad Angels	—	Pre-seed