Masterblox, a Lisbon-based crypto marketing company, has pledged to bring greater gender parity to the world of web3. Masterblox CEO Isabella Händel is on a mission to highlight the shortage of women working in the industry in a bid to foster greater inclusivity.
It is estimated that 85% of all crypto users and workers are male; Isabella is one of the rare women who’ve made it all the way to the top. The industry is slowly becoming more gender inclusive, however, with female-centric projects like NFT collection World of Women gaining traction.
Not only that, but female talent is being rewarded with leadership positions at an increasing rate. This trend is especially true among the younger demographics, as millennial women are becoming aware of the potential of blockchain technology and the diverse range of employment opportunities it offers.
(by Press Release)